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Gifting Green: Suppliers Effort to be More Sustainable

Over the past few years, sustainability has become an important purchasing factor for consumers. According to a recent NielsenIQ study, 78% of consumers say a sustainable lifestyle is important to them and 30% are more likely to purchase products with sustainable credentials. Large clients are now requiring products to be more sustainable or from a sustainable supply chain and suppliers are taking note. For example, in 2020, Koozie Group launched a new product designation factor, identifying over 500 products designed to lessen environmental impact. Here’s a glimpse at how some promotional product suppliers are giving back to the planet and embracing more sustainable practices. 

PCNA and ProudPath 

In an effort to make a positive impact on the industry, PCNA launched ProudPath, a platform helping their customers meet their end users’ environmental objectives. The platform provides an assortment of eco-friendly and sustainable products as well as the tools their customers need to properly sell the items. 

Gemline and betterway 

Earlier in 2023, Gemline organized their corporate social responsibility (CSR) initiatives under a new name, “betterway”, providing the framework for how they make a positive impact on society. From reducing their packaging waste to switching to solar energy, Gemline is dedicated to reducing their carbon footprint and protecting the planet. 

HPG Brands 

HPG has made strides in reducing their environmental impact including offsetting their carbon emission through reforestation, rainforest conservation, and water filtration. HPG’s Code of Conduct holds their associates and suppliers accountable to the same set of rules of being socially and environmentally responsible. These promises range from donating 90% of misprinted products to non-profits instead of landfills to replacing 75% of incandescent light bulbs across all HPG facilities. 

 

Have you been considering ways to become more sustainable but not sure how to get started?  

Supporting sustainability doesn't have to be an overwhelming undertaking. Small efforts add up like making smart choices in your product assortments. 

Gifting Green: Your Guide to Eco Shopping is our sustainable lookbook filled with sustainable promo products from some of your favorite suppliers, including HPG Brands, Gemline, and PCNA. Click here to check out the full guide and find the perfect eco-friendly gifting options for your clients.