In August, Promotional Products Association International (PPAI) released their annual Greatest...
Beyond the Fold: Tech Trends to Watch For in Promo with Facilisgroup’s Matthew Cromar
Earlier this year, Facilisgroup appointed Matthew Cromar as their first Chief Product Officer, bringing his extensive knowledge of building enterprise software to the promo industry. With a few months under his belt, we wanted to check in with Cromar for his perspective since joining the team. In the inaugural episode of Beyond the Fold, we chatted with Cromar to learn what role technology and AI play in the promo industry, what trends we should keep an eye out for, and what his thoughts were on his first industry tradeshow.